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March of 2007 will mark the 2nd anniversary of Bridges Medical
Center operating as a member of the Benedictine Health System
(BHS). Over the past two years employees, patients, residents,
and friends close to Bridges Medical Center have been involved
in change, or better stated, the transformation of a healthcare
system. One of our priorities during this transformation has
been focusing on process. Why do we do what we do? Do we only do
the job because it provides a paycheck? What does our community
need and expect of us? Are we meeting those expectations? These
questions become easier to answer as staff buy into the mission
and values of the organization. Bridges’ mission of the
promotion of individual, group and community wellness is
supported by the BHS core values of hospitality, stewardship,
respect and justice. Bridges is driving the transformation by
using the mission statement as a guide and basing our strategic
objectives around those four core values.
All that sounds great in theory but how does it transpire into
results, something tangible? Commitment to a vision and goal
setting has been a primary focus at Bridges. Medical staff
recruitment has been the number one priority since I started at
Bridges in July of 2005. Without quality medical staff and
dedicated employees, all the programs, philosophies, strategies
and planning will be worth less than the paper it is printed on.
Our goal has been to recruit and retain staff that believe in
our mission and values and will be committed to the organization
and our community.
I feel we have been extremely successful in the recruitment of
exceptional providers and high quality professional staff.
Aesthetically speaking, it has been said that Bridges is one of
the nicest facilities in the country. However, bricks and mortar
only go so far. Without quality professionals you just don’t
make the grade. With Dr. Martsching and Dr. Peterson joining our
existing providers, Renae Galbrecht and Angie Skyberg, and the
addition of several therapy professionals and other support
staff joining our team, I feel Bridges has raised the bar in the
quality of healthcare services we provide. Our commitment to the
community demands that we provide the highest level of
professional staff.
I have been asked by many in the community “How is it going out
there”? I love to hear that question because it gives me the
opportunity to share our success stories. Like every business,
Bridges needs to generate enough revenue to cover expenses and
have some left over for future needs. Bridges has taken steps to
ensure our viability as a business including the addition of new
programs and services, diversification, collaboration with other
healthcare organizations, utilization of resources from BHS,
negotiation of new contracts and agreements with vendors and
suppliers, and investment in our staff to make sure they have
the tools they need to perform at the highest level. The end
result has been roughly a 3% operating margin which is in the
normal range for a facility our size. This margin allows us to
put money aside each month for new services and technologies. So
in short, the answer to the question is, things are going well.
Financially we have stabilized and have had a positive bottom
line for the past 24 months. Operationally we have been able to
recruit quality providers and staff and are excited as we look
to the future.
What’s next at Bridges Medical Center? Our vision is to continue
to grow and provide essential services our community deserves.
We will continue to invest in technology to keep up with the
advancing science of medicine. The Benedictine Health System and
Bridges Medical Center have made a strong commitment to our
mission and values and will continue to provide you with the
best healthcare available.

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